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In an another month HiWorks will be celebrating the fifth anniversary. I could write a book about all the things I have learned along the way. I'm sure some of these lessons are similar to what every small business owner experiences whereas some are unique to those in a design profession. Some of the trends I've encountered are universal whereas some are probably just coincidental. 

For example it seems that whenever I start to wonder about what I'm going to be working on for the next few months I'll get a random phone call from someone wanting a house or a coffee shop or a community theatre. To a certain degree that is the nature of the architecture profession: you can market all you want but at the end of the day you have to wait for a client to hire you.

But the interesting thing is that those random phone calls always seem to come on a Thursday.

I have no idea why this is but it happened again yesterday (a Thursday) and I am grateful for it. I don't know what magic exists between Wednesday night and Friday morning but I am content to take full advantage of this phenomenon be it a legitimate pattern or a random fluke.

Either way I get to end the week with new opportunities on the horizon.